Free tools · Listening
Free social listening tool
Track brand mentions, competitors and hashtags across X, TikTok, YouTube, Instagram and news.
How it works
Type a keyword
A brand, product, campaign or hashtag. Add up to three.
We read the public posts
Every matching post on X is counted. The most engaged posts from each channel are sorted into themes and sentiment.
Open your report
Volume by day, themes, top posts and a CSV, with a link you can share.
Type a keyword and get a social listening report in about 30 seconds. It shows mention volume, engagement, the topics people talk about and how they feel, with the top posts.
- Brand monitoring
- Competitor tracking
- Campaign buzz
- Hashtag tracking
- Sentiment analysis
What is social listening?
Social listening means tracking what people post about a brand, product or topic, then reading those posts for patterns: how much people post, which topics come up, and how they feel. It differs from social monitoring, which mostly counts mentions. Listening also tells you why the number moved.
This free social listening tool runs a one-time check across X, TikTok, YouTube, Instagram and news for the last 7 or 30 days.
What you can do with it
See how many people mention you, where, and whether the tone is shifting.
Run a competitor's name, or compare up to four brands with share of voice.
Check the buzz around a launch, a hashtag or an ad in its first week.
The themes show what your audience cares about this week.
How the report works
We count every public post on X that matches your keyword, so the volume and the daily chart are exact. Then we read the most engaged posts from each channel. An AI model groups them into themes and labels each one positive, neutral or negative. Posts about something else with a similar name are dropped.
Engagements are likes, comments, shares, reposts and quotes. The CSV includes every post the report read, with its link, author, theme and sentiment.
Free tool vs a full platform
The free report is a snapshot. A social listening platform like Sift runs the same agents all day on your own channels and keywords. It answers the posts that need a reply and alerts you when a topic starts to grow. It also writes the weekly report for you.
More free tools
All free tools →Share of voice
You vs up to 3 competitors, by channel and by theme.
Social care audit
How fast a brand replies on X, how many posts get an answer, and the top issues people raise.
Sentiment analyzer
Paste posts, comments or reviews. See how people feel and what they talk about.
Questions
Is this social listening tool free?
Yes. You add a work email once to see your results, and we send you a copy. There is no trial and no credit card.
Which channels does it search?
Public posts on X, TikTok, YouTube and Instagram, plus news articles, for up to 3 keywords over the last 7 or 30 days.
How many posts does it read?
It counts every matching post on X, so the volume is exact. It reads the most engaged posts from each channel, up to about 320, to find themes and sentiment.
What counts as an engagement?
Likes, comments, shares, reposts and quotes. Views are counted separately.
Is my report public?
No. Report links are unlisted and search engines do not index them. Anyone you share the link with can open it.
How is this different from Sift?
The free report is a one-time snapshot. Sift runs the same agents all day on your own channels, answers the posts that need a reply and tells you when a topic starts to grow.
Built by Sift AI
The free tools take a snapshot. Sift runs all day.
Sift gives social teams AI agents that read every conversation, answer customers, flag what's growing and write the weekly report. The free tools run on the same agents.
- InboxEvery DM, comment and mention in one place, sorted by what needs a reply.
- AI repliesDrafts in your voice that go out when your team approves them.
- TrendsA heads-up when a topic about you starts to grow.
- SiftGPTAsk anything about your conversations and get the answer with the posts.