The Sift Blog.
Latest news, product updates, and insights on AI-powered social and community operations.
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Crisis Communication Management Playbook for Social Ops
Master crisis communication management from detection to recovery. Playbooks, governance, and social ops tooling to respond in minutes not hours.
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Customer Feedback Loops That Actually Close the Loop
Learn how to build customer feedback loops that capture signal, route it fast, and prove action across social and community support channels.
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Spam Filtering Software That Scales Across Channels
Discover how modern spam filtering software combines ML, routing, and analytics to cut noise across email, social, and community channels
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8 Multimodal Examples for Social Operations
Explore 8 multimodal examples across social care and communities, with AI interpretation, routing, escalation, drafted replies, and operational takeaways.
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Exit Intent Detection Explained and How It Works
Learn how exit intent detection works, from cursor signals to multi-signal models, plus use cases, pitfalls, and metrics to measure impact.
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Real-Time Social Monitoring Explained
Real-time social monitoring explained for support and ops teams: how streaming, NLP, and agents detect intent, route issues, and keep SLAs on track.
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Customer Interaction Management: A Modern Playbook
Learn how customer interaction management unifies channels, triage, routing, and AI automation—plus KPIs, vendor criteria, and a rollout playbook
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Real-Time Data Processing for Social Care Teams
Learn how real-time data processing powers social care, from unified inboxes to AI triage, SLAs, and crisis escalation, with practical guidance.
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Scaling Operations for Social and Community Teams
A practical playbook for scaling operations across social and community channels, covering triage, automation, governance, and measurable outcomes.